The "manipulation" theory: when your bacteria influence what you eat
The idea that microorganisms can shape the behavior of their host is not new in evolutionary biology. Think of the fungus Ophiocordyceps, which alters the behavior of ants to ensure its own reproduction.
Applying this principle to our own eating habits, however, is a more recent concept, and its implications are as unsettling as they are enlightening.
The Alcock hypothesis: our bacteria want us to eat what feeds them.
In 2014, three American researchers, Joe Alcock, Carlo Maley, and Athena Aktipis, published a landmark paper in the journal BioEssays. Their thesis was that microorganisms living in the digestive tract are under evolutionary pressure to manipulate their host's eating behavior in ways that promote their own fitness, sometimes at the expense of ours¹.
They proposed two possible mechanisms.
The first is to generate cravings for foods they preferentially feed on, or for foods that suppress their microbial competitors.
The second is to induce a state of discomfort, a form of "dysphoria", until the host consumes the favorable food.
In both cases, what we perceive as a personal craving could, at least in part, be a signal negotiated between our bacteria.
This theory has since given rise to an extensive body of literature, and researchers are beginning to identify concrete situations in which it applies. Bacteria that thrive on simple sugars, certain strains of Candida, or bacteria specialized in the rapid fermentation of carbohydrates, have every interest in encouraging their host to consume sugar regularly.
Conversely, bacteria that feed on complex fibers thrive in more varied diets rich in unprocessed plant foods.
Messenger molecules: SCFAs, leptin, ghrelin
How, in practical terms, does the microbiota send its signals? Several pathways have now been documented.
Short-chain fatty acids (SCFAs), namely butyrate, propionate, and acetate, produced through the fermentation of dietary fibers by beneficial bacteria in the colon, cross the intestinal barrier, travel to the brain, and stimulate the release of GLP-1 and peptide YY, two powerful satiety hormones.
When these SCFAs are lacking, typically in people who consume too little fiber, satiety signals weaken and cravings gain ground. Conversely, certain gas-producing and inflammation-triggering bacteria alter hormonal signals in a way that promotes persistent cravings.
As part of the French Gut project, INRAE is specifically exploring these microbial signatures associated with healthy or unbalanced dietary patterns⁵.
Dysbiosis and cravings: the vicious cycle
Clinical observations align with the theory. People whose microbiota has become less diverse, a condition known as dysbiosis, more frequently report sugar cravings, impaired satiety, and greater sensitivity to ultra-processed foods.
And the mechanism reinforces itself: the more sugar we eat, the more we favor the strains that crave it; the more bacterial diversity declines; the more satiety signals collapse.
Sugar feeds what asks for sugar.
Breaking this cycle is not simply a matter of willpower. It is a matter of reshaping the terrain.
Other real triggers of sugar cravings
The microbiota never acts in isolation. Several factors can either amplify or dampen its signals. Ignoring them is like focusing on the last piece of the puzzle while forgetting all the others.
Stress and cortisol
Chronic stress is probably the greatest driver of sugar cravings in the modern world. Under the influence of cortisol, a hormone released during prolonged stress, the body becomes more sensitive to highly palatable, calorie-dense foods: sugar, fat, or a combination of both.
Landmark studies have shown that, under stress, women consume significantly more "comfort foods" than those in a control group, and that this preference persists for hours after the triggering event⁹.
The mechanism is probably adaptive. In the face of danger, the body seeks quick fuel. But it is poorly suited to the chronic stress of office work, screens, and constant notifications.
Lack of sleep
A short night can alter appetite hormones within just a few hours. Ghrelin, the hormone that stimulates hunger, increases. Leptin, the hormone that signals fullness, decreases.
The result is a stronger feeling of hunger the next day, a greater attraction to energy-dense foods, and a prefrontal cortex, the part of the brain responsible for decision-making and inhibition, that is less effective at resisting temptation.
That is why, on a Monday morning after a poor night's sleep, we struggle to resist the pastries at breakfast.
No amount of willpower can compensate for insufficient sleep.
Hidden sugars in everyday life
For a long time now, sugar has not been limited to the spoonful we add to our coffee. According to ANSES recommendations, the average intake of added sugars in the French adult population far exceeds the recommended threshold⁶.
Most of it comes from products we do not suspect: sauces, industrial breads, ready meals, sweetened plant-based drinks, "healthy" yogurts, and breakfast cereals.
This invisible consumption maintains chronically elevated blood sugar levels and reinforces dopaminergic sensitivity to sweet tastes. In other words, it keeps cravings alive.
Restrictive diets that backfire
The paradox is well known: the more strictly we forbid ourselves from eating sugar, the more we crave it. Restriction creates salience. The forbidden food becomes more present in our minds, and the slightest lapse often triggers overindulgence.
Current dietary recommendations, particularly those promoted by Santé publique France through the Manger Bouger program, emphasize long-term balance rather than strict avoidance: limit added sugars, prioritize fruits and whole grains, and diversify energy sources⁷.
The goal is not zero sugar. It is a peaceful relationship with food.
How to regain control without depriving yourself
Breaking free from the cycle of sugar cravings requires acting simultaneously on the underlying terrain, the microbiota, blood sugar regulation, and sleep, as well as on the triggers: stress, environment, and habits.
The most powerful levers are not the ones we usually imagine.
Rebalancing the microbiota: the first battle
According to the scientific literature, this is the most foundational lever. Three elements work in synergy.
Prebiotic fibers, such as cooked vegetables, fruits with their skin, legumes, and oats, nourish the bacteria that produce SCFAs, those well-known short-chain fatty acids that reactivate satiety signals.
Polyphenols, found in berries, green tea, raw cocoa, and herbs, selectively promote the growth of protective strains such as Akkermansia muciniphila, whose decline has been associated with metabolic dysregulation.
Live ferments, including traditional yogurt, kefir, kombucha, raw sauerkraut, and probiotic shots, directly introduce new strains into the ecosystem.
Allow four to twelve weeks of regular intake before expecting a stable effect on cravings.